An HVAC company had a weak social media presence and was struggling to engage with its local community. Although they knew potential customers were on platforms like Facebook and Instagram, their content wasn’t attracting or converting leads.
How Jeff Norton Digital Helped
- 2x increase in leads through social media channels.
- 40% more engagement (likes, comments, shares) on social posts.
- Consistent traffic from social media to their website, leading to more bookings.
How Jeff Norton Digital Achieved It
JeffNortonDigital created a social media content calendar that included valuable HVAC tips, seasonal maintenance reminders, and special promotions. Each post was designed with engaging visuals and clear Call To Action (CTAs) that drove users to the website.